Superhead

Peak was a startup looking for its model and identity to launch a pure player premium hotel sales activity in the mountains, mainly for the British market. As with any launch from scratch, everything needed to be built: from the strategic definition of the brand and its business model to the complete implementation of the operational chain.

• Definition of the value proposition and identity
• Brand building
• Definition of the business model and implementation of its management
• Operational deployment and platform development

• Development of a new brand, Superhead, and its visual identity
• Development of the customer journey strategy and CRM
• Management of the design and development of the web and mobile platform
• Photo and video production for the first campaigns
• Definition of the launch plan and implementation of media performance and conversion management
• Recruiting the marketing and product team

‍